Make sure to read Dr. Benchetrit’s recent interview in “Deep Body” magazine regarding the growing popularity of labiaplasties…



It’s an issue that is often kept secret, locked behind closed doors in the confines of a woman’s most intimate world. Noticeable to only a chosen and trusted few, this private insecurity is a very real problem for those who have it, which can explain why many women are opting to undergo this particular procedure—all in the hope that they can feel confident enough to let their guard down.

Labiaplasty is a surgery that seeks to correct hyperplasia of the labia minora, said Dr. Arie Benchetrit, a plastic surgeon at the Cosmedica clinic in Montreal. Hyperplasia is an overgrowth of the small lips – the rough, pinkish or pinkish-brownish lips that extend from the opening of the vagina. The operation is done in order to shrink the small lips and to put them in better proportion to the large lips (the labia majora), which is the skin where pubic hair is located. A woman can be born with an overly large labia, or it can stretch over time, and as a result of childbirth, mentioned Dr. Benchetrit.

“Normally, in an ideal situation the small lips should just barely stick out beyond the large lips and with patients who seek a labiaplasty, they often stick out several centimetres beyond,” clarified Dr. Benchetrit.

In rare cases, an overly large labia can result in infections, especially fungal infections, but this is not a frequent complaint, Dr. Benchetrit elaborated. The main reason women seek this procedure is because of esthetic concerns.

“They’re embarrassed by the appearance of what they consider to be overly large small lips. I’ve had patients come in, they won’t even have sexual relations, because they don’t want to be intimate and have the man see this and think less of them,” mentioned Dr. Benchetrit. “They think it’s a significant cosmetic issue. Some of them [also] have functional issues, such as pain. Especially when they are riding a bicycle or [during] any other activity where there is friction in the area.”

Dr. Carlos Cordoba, a plastic surgeon at the Plastic and Esthetic Surgery Clinic in Montreal, agreed. “Sometimes sitting or certain clothing may be uncomfortable due to the pinching of the excess labia minora.”

Dr. Benchetrit and Dr. Cordoba noted that there are two different approaches for conducting labiaplasty, which are both done under a local anaesthetic. The first approach is known as a “trim” technique, where a surgeon would put local anaesthesia in the small lip of the vagina and then just cut across, getting rid of the excess skin.

The second way to conduct the surgery is through a “wedge” technique. Here, the doctor would remove a wedge of tissue within the lip and then suture the two ends together. After the wedge has been removed, the doctor would then only cut the lining of the lip (mucosa) and leave the deep tissue where all the nerves are (the submucosa) intact. The advantage of this technique, Dr. Benchetrit expanded, is “one, you preserve sensation, because you’re not cutting nerves and two, you’re getting a much more natural looking labia minora afterwards, because you’ve preserved that irregular edge.”

“The goal of labiaplasty surgery is to minimize the amount of labia minora protruding or extending beyond the labia majora with minimal scars,” Dr. Cordoba added.

Patients can go home right after the procedure, where they should put ice on the operated area constantly, and only get up when absolutely necessary.

“After 48 hours, they can gradually resume going for walks; and those who have sedentary jobs, where they can sit at a desk all day, will usually return to work after three or four days. They can start light exercise after two weeks; and at six weeks it’s fully healed and they can resume any type of exercise, as well as sexual relations,” added Dr. Benchetrit.

Dr. Cordoba explained that in the 24 to 72 hours after the surgery, there will be some spotting, similar to when you are menstruating, along with discomfort when sitting and walking.

Risks of the surgery include bleeding, infection, overcorrection, reoperation and asymmetry. Dr. Benchetrit noted that asymmetry is not much of a risk though, “because the lips are usually asymmetric to start with, and the asymmetry (if that exists) afterwards is very minimal.”

He emphasized though that it is essential for patients to take it easy in the days following the operation. “We use long-lasting dissolving sutures, but if there’s too much activity in the first few days, she can sometimes rupture a suture, which could cause bleeding.”

The doctors disclosed that patients are happy with the results post-procedure and the overall “neater” and more proportional appearance of their labias. Feeling good about herself, a patient can also get a significant self-confidence boost.

Dr. Cordoba’s patient, 48-year-old Sara*, would agree. After Sara turned 45, she started to notice changes that she wasn’t pleased with – her labia hung lower than it used to and the hue became darker.

“You’re aging and it’s a very slow process. But at some point you say, ‘Wow! Something’s happening here!’ It’s basically to make it look tidier,” explained the mother of three.

Other than feeling a little bit sore for the first day or so, Sara noted that the surgery was virtually painless and that the recovery was “very easy.”

Sara added that she was very happy with the results and that she was glad that she got the procedure done.

“It’s basically a facelift,” she said with a laugh. “It looks younger.”

*Patient’s name has been changed to protect confidentiality.


Wave Bye-Bye to “Bye-Bye Arms”

Wave Bye-Bye to “Bye-Bye Arms”.

Non-Surgical Fat Reduction: The Cool Down

Non-Surgical Fat Reduction: The Cool Down.

New Arizona plastic surgery trend: Fixing belly buttons – “Also done in Montreal – COSMEDICA”

By Becky Lynn, | September 16, 2014 @ 4:50 pm

The results of plastic surgery, including umbilicoplasty, are shown before (left) and after (right). (John C. Lincoln Hospital Photo)

The Valley is a hot spot for plastic surgery, Scottsdale in particular.

And while the top cosmetic surgical procedure here is breast augmentation, many people are having a little tweaking done on a body part that is less than an inch in diameter and in actuality, is nothing but a scar: the belly button.

It’s called an umbilicoplasty — a big word for such a little bitty thing — but Dr. Pablo Prichard, chief of plastic surgery at John C. Lincoln Hospital and senior partner at Advanced Aesthetic Associates, said there is a standard for the perfect belly button.

“A study was recently done of people 18 to 65,” he said. “They were shown pictures of belly buttons and told to rate them. By far, the elongated or slightly vertical belly button was ranked the most aesthetically pleasing, and ‘innies’ over ‘outies.'”

Have you ever given your belly button a second thought? Have you ever been at the beach and said, “My that girl has a nice belly button?”

Apparently, plenty of people do. Prichard said he does quite a few umbilicoplasties, generally in conjunction with a tummy tuck or other procedure.

“Here in the Valley, we are baring parts of our body all the time and in a swimsuit nearly year-round. The vertically-shaped belly button is actually slimming, much like vertical stripes in clothing, and looks better with a bikini.”

The average cost to get that belly button in perfect shape ranges between $2,000 and $3,000. Are you looking down to analyze yours?


Montreal Plastic Surgeon Dr. Benchetrit Launches New Website


Dr. Arie Benchetrit

September 19, 2014 Health News
(PRLEAP.COM) September 19, 2014 – Dr. Arie Benchetrit, premier plastic surgeon and medical director of Cosmedica, has launched a new website aimed at attracting more patients from throughout Montreal to his state-of-the-art plastic surgery practice. The new website features a completely revamped design and comprehensive content on the many procedures that Dr. Benchetrit offers.

Dr. Benchetrit’s website, located at, is part of an inclusive online marketing strategy designed to support his position as a leading plastic surgeon in Montreal, and improve his market visibility. The new website design features an intuitive navigation, interactive videos and a frequently asked questions section to help individuals get answers to the most important questions they have about pursuing cosmetic surgery.

The website also offers in-depth information on each of the surgical and non-surgical procedures available for the skin, face, body and breasts, including breast augmentation, liposuction, tummy tuck, cellulite reduction and more. Dr. Benchetrit hopes that providing this information to patients will help them become better educated, and help them make the choice that is best for them when it comes to plastic surgery.

The website also features a robust before and after photo gallery where patients can see the real results that Dr. Benchetrit has been able to achieve. The testimonials section of the site gives patients insight into the patient experience at Cosmedica. Individuals who want to learn more about Cosmedica can take a virtual tour of the location and read about the friendly, experienced staff.

The new website serves as a tool for Dr. Benchetrit and his staff to provide high-quality care to patients, even when they are outside of the office.

More about Cosmedica
Cosmedica is a renowned plastic surgery centre in Montreal, led by experienced surgeon Dr. Arie Benchetrit. Dr. Benchetrit has years of experience performing cosmetic surgery of the face, body and breasts, and is pleased to provide top-quality care to his patients who wish to enhance their appearance. His practice uses the very latest technology and treatment techniques to ensure a safe procedure, speedy recovery and natural-looking results. If you are interested in learning more about Cosmedica, or would like to schedule a consultation, contact the practice by sending an email or calling 514-695-7450.

CoolSculpting – Les Questions Fréquemment Posées

Vos questions sur la méthode CoolSculpting enfin répondues!

N’oubliez pas de nous visiter à la Clinique Cosmedica, Mercredi le 1er Octobre de 10h00-20h00 pour notre séminaire CoolSculpting!

Clinique Cosmedica – Dr. Arie Benchetrit

1, Rue Holiday, suite 813

Pointe-Claire, H9R 5N3


CoolSculpting – Your Burning Questions Answered

Your burning questions about the CoolSculpting procedure answered!

Come visit us on Wednesday, October 1st between 10:00 a.m. and 8:00 p.m for our CoolSculpting seminar!

Cosmedica Clinic – Dr. Arie Benchetrit

1, Rue Holiday, suite 813

Pointe-Claire, H9R 5N3


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